Job Description
About Us: TMB is the community-driven entertainment company engaging more than 250 million consumers worldwide across streaming TV, social media, web and print. Our portfolio of brands including FailArmy , Family Handyman , People Are Awesome , Reader's Digest , Taste of Home , The Healthy , and The Pet Collective , is powered by content that's inspired and created by our fans. Together our community sparks curiosity, fuels laughter, and inspires people to live big, full, fantastic lives. Learn more about our brands, our data-driven marketing solutions, our award-winning licensing services, and much more at trustedmediabrands.com .
Location: We have U.S. offices in New York, Los Angeles, and Milwaukee. We welcome you to work in any of our offices, but you also have the opportunity to work from home. There is a preference for this candidate to be located in the New York Metropolitan area, we would prefer a hybrid schedule with two days per week in the office.
Overview: We are seeking a strategic, hands-on leader to head our Advertising Operations team. The Director of Ad Ops will own the operational delivery, optimization, and technology strategy of all digital and programmatic advertising across our publishing platform. This role will partner closely with Sales, Editorial, Product/Tech, Business Intelligence and Marketing to maximize revenue, scale operations, and ensure efficient, high-quality campaign execution.
Key Responsibilities: - Lead, develop and mentor the Ad Ops team: traffickers, campaign managers, programmatic specialists and any outsourced partners
- Define and drive the operational strategy and vision for ad operations aligned with the company’s overall revenue and growth objectives
- Oversee the full campaign lifecycle—from trafficking, creative QA, tag/pixel implementation, pacing, optimization, to reporting and reconciliation
- Manage and optimize our programmatic direct campaigns in partnership with sales efforts (ad servers, DSP/SSP platforms, video/CTV/OTT integrations, ad verification, analytics)
- Oversee the execution and delivery of social campaigns across various media platforms
- Establish and monitor KPIs, dashboards, performance and yield metrics; interpret data and provide actionable insights to Sales, Product and Finance
- Collaborate cross-functionally with Sales (for campaign goals and inventory), Product/Tech (for technical integrations and ad stack), Analytics (for measurement frameworks) and Finance (for revenue forecasting, budget allocation)
- Establish and enforce processes, standards and controls to reduce errors, streamline operations, improve quality, and scale the ad operations team and workflow
- Ensure compliance with industry standards and best practices (e.g., brand safety, ad verification, privacy / data regulations) and adapt to evolving ad ecosystem trends
Qualifications: - Minimum 6+ years of experience in digital ad operations, programmatic advertising and ad tech environments; including years in a leadership role managing teams
- Deep technical experience with ad tech platforms (ad servers, DSP/SSP, RTB, programmatic, video/CTV, tags/pixels, inventory management)
- Strong analytical skills: ability to interpret campaign/inventory data, build dashboards, derive insights and drive operational decisions - Experience in analytics platforms and mappings
- Excellent communication and collaboration skills - Working with multiple stakeholders across departments while also communicating externally to clients, buyers, agencies and vendors
- Proven ability to build scalable processes and workflows and lead teams through growth and change
- Knowledge of the publishing media environment (digital display, video, mobile, OTT, and social media) and the economics of ad inventory/yield is a strong plus
- Up to date on industry trends, ad operations best practices, privacy/regulatory issues and tech innovations
Salary: Total compensation for this role is expected to be in the $120-155k range.
Our Benefits: We value our people and offer a collaborative and engaging culture. As a Trusted Media Brands employee, you will enjoy work/life balance, generous time off and comprehensive benefits and programs. Learn more about what life is like working at Trusted Media Brands at .
Trusted Media Brands embraces inclusivity and values our diverse community. We are committed to building a team based on qualifications, merit and business need. We are proud to be an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Job Tags
Full time, Work at office, Worldwide, 2 days per week,